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Director Marketing - People & Culture

Company: Moses Cone Health
Location: Greensboro
Posted on: September 24, 2022

Job Description:

Overview Working closely with the EVP of People & Culture and the SVP of Marketing & Communications, this position provides strategic oversight and management of the entire internal and external marketing strategy and communication approach for People & Culture, including Employer Brand strategy, culture, leadership development, recruitment, talent management, benefits & compensation, wellness, Diversity & Inclusion. Responsibilities # 1 Partners with People & Culture leadership to drive strategy on Employer Brandexecution, media relations and internal communications.# 2 Leverage technology & digital communication solution with out-of-box thinking andapproach# 3 Operates consistently as a thought-leader and strategic partner for People & Culture,marketing, communications and other system-wide efforts.# 4 Provides strategic leadership/guidance for all internal and external People & Culturecommunications development in support of Cone Health.# 5 Optimizes communications resource allocations in support of key business initiatives.# 6 Ensures strong relationships with key internal and external stakeholders.# 7 Develops marketing and communication plans to support People & Culture initiatives.# 8 Leads execution of key metrics related to marketing/communication# 9 Serves as the point person to respond to the tactical needs of People & Cultureinitiatives such as employee surveys, employee benefits, employee performancemanagement, Diversity & Inclusion and Talent Acquisition.# 10 Handles various other duties as assigned. Qualifications EDUCATION:Required:Bachelor's degree in public relations, marketing, communications or business. Master's degree in public relations, marketing, communications or business completed or in progress. EXPERIENCE:Required:7-10+ years of progressively responsible leadership experience in public relations, marketing, communications or business. Extensive experience in marketing strategy and execution, aligned to organization's strategic plan. LICENSURE/CERTIFICATION/REGISTRY/LISTING:Required:Valid Driver's License

Keywords: Moses Cone Health, Greensboro , Director Marketing - People & Culture, Executive , Greensboro, North Carolina

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